Video Openhouse Blog and Google AdSense
We share an office with the Chief Technology Officer, Theo Wong, of UberJobs (http://www.uberjobs.com/). UberJobs is a free site for job postings, resume postings, and employment searches. A couple of weeks ago, we started talking about revenue models for our two companies. Theo spoke about the enormous potential for ad revenue on websites with significant amounts of traffic. UberJobs plans to attract thousands of users with its free listings and clean interface and in return, generate income through the use of Google AdSense.
AdSense is a simple method to generate income from a website by displaying ads that are “deemed” relevant, “matched to the characteristics and interests of the visitors your content attracts”. We decided to experiment with AdSense on our blog. Our clients can rest assured that advertising will not be appearing on their custom webpages. Nor will you find ads on any other part of our website. I was just wondering if I could use the proceeds to buy a Tim Horton’s coffee.
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By vOpenhouse
February 5th, 2007 at 4:22 pm
Using Google AdSense on a ‘Commercial’ website can be a little dangerous. It works by extracting keywords from the content on your website, and in doing so tends to display the ads of your competitors. Is the loss of a customer to a competitor really worth $0.05?
February 5th, 2007 at 5:24 pm
Hi Jeff,
I have the ability to filter ads from Adsense. While it can be a little tedious at times, it seems to be working so far. We are doing it as an experiment more than anything. We like to try different things and play with various technologies. That way, if we find something that works we can pass it on to our clients. Although I wouldn’t recommend Adsense to my clients as of yet.
- Video Openhouse